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Male and female agents – is there a difference?

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The battle of the sexes has never been more relevant in real estate. While men and women are fairly equally represented in the industry according to the ABS a closer look at job roles shows the numbers skewing,

The battle of the sexes has never been more relevant in real estate. While men and women are fairly equally represented in the industry according to the ABS (51% men and 49% women), a closer look at job roles shows the numbers skewing, with women more likely to be property managers and in admin roles, while men dominate sale roles and principals.

 Encouraging more women to become sales agents could be one of the most effective ways to improve the perception of the industry amongst buyers and sellers. The data shows female…



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